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How Did I Get Started Learning Performance Marketing?

Hey, Ceyda’s here! In my first blog post, I decided to write about my journey to Digital Marketing and the Performance Marketing world. Hope this writing can be a guide for those who don’t know where to start! Some may wonder how come I want to become a Performance Marketer or even choose Digital Marketing […]

Ceyda Pınar

January 11, 2022 . 5 min read

KPI Metrics to Reveal Growth Potential

For the last 3-4 years digital marketing has moved away from opinion based decisions and into fact based decisions. It is not enough to say that it works well for a campaign whose goal is to achieve sales. Yes, it is good but how good? Did it reach its ROAS (return of ad spend) goal? […]

Neslihan Buşra Emikoğlu

August 12, 2020 . 4 min read

Easiest Way to Track Your Budget

The budget is at the center of every marketing department. Limited or not you have to measure the results. If you are a marketer you know what it is like, you have to create strategies to make the most out of your budget, spend it wisely to increase your revenue. And it all depends on […]

Şahin Seçil

August 12, 2020 . 3 min read

Don’t be part of PPC horror stories by stop bidding to branded keywords

Hey digital folks! Have you ever thought about what the most common question have you get on Google Adwords? It will probably be one of the following. What’s the quality score? What’s the best attribution model to grow your business? What’s the best targeting strategies? (Nope it’s trending nowadays) Those are valuable questions, but in […]

Şahin Seçil

August 12, 2020 . 4 min read

KPIBooster: We Support the Marketing Team in the Growth Journey

According to Hubspot’s 2019 market research, 65% of companies focus on getting more traffic and leads, while 43% focus on getting positive ROI. Even if the startups focus on new user acquisition channels and companies with large marketing teams focus on issues such as not losing the existing customer and increasing lifetime value we all […]

Neslihan Buşra Emikoğlu

July 10, 2020 . 1 min read

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