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What is Gamification in Marketing?

Although the concept of marketing is thought to have emerged with print ads in 1450, it started to be applied as outbound marketing before that. Gamification in marketing is one of the remarkable ways of marketing, which has gone through many stages until now.  So what is gamification in marketing? If we look at the […]

Göktürk Ülker

September 13, 2021 . 4 min read

Webinar Recap: A Different Perspective of Resolving Most Common SEO Issues

This is about the “Crawlers Gonna Rate” webinar recap, which we streamed it last week. When you read the webinar’s title, you may imagine some slow-moving creature low to the ground crawling, but it’s definitely not about it. Last week, DeepCrawl’s Clara Watt and I (Roman Adamita) made a webinar regarding how to get the […]

Roman Adamita

December 08, 2020 . 8 minutes

Crawlers Gonna Rate – DeepCrawl & BoostROAS Webinar Agenda

Last week we shared with you exciting news on our social media accounts. Our lovely partner DeepCrawl has agreed to make a webinar in the first week of December. We have exciting news! 🤩 First week of December, we will make a webinar with our lovely Partner @DeepCrawl Our SEO team leader @AdamitaRoman and Clara […]

Roman Adamita

November 23, 2020 . 2 minutes

How to Find Effective Seasonal Content Ideas in Less Than 10 Minutes

During special holidays, seasonal content comes to the rescue like a precious pearl hidden in an oyster. Because with a high-quality seasonal content aiming for user intent, your website can be the holiday season’s champion.  Unfortunately, creating the best content is easier said than done. Looking for content ideas and timing their releases can be […]

Büşra Çildaş

September 22, 2020 . 4 min read

How We Boosted The Google Ads Quality Score Up To 9.2

Let us try to describe your relationship with Google Ads and Quality Score 🙂 You are happy to get an impression and order via Google Adwords. The cost per order (cpo) and cost per click (cpc) a little bit high but you think that’s normal and the same for all advertisers. But the truth is […]

Şahin Seçil

August 12, 2020 . 4 min read

Top 5 Metrics to Monitor Every Day in Google Ads with heybooster

KPIs (Key Performance Indicators) are the targets we try to achieve for the whole month or sometimes whole year. Every metric affects your Google account but if you tried to track them all you would probably spend all day. To keep it simple but also monitor your most important metrics daily, here are the top […]

Neslihan Buşra Emikoğlu

August 12, 2020 . 2 min read

KPI Metrics to Reveal Growth Potential

For the last 3-4 years digital marketing has moved away from opinion based decisions and into fact based decisions. It is not enough to say that it works well for a campaign whose goal is to achieve sales. Yes, it is good but how good? Did it reach its ROAS (return of ad spend) goal? […]

Neslihan Buşra Emikoğlu

August 12, 2020 . 4 min read

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